For starters, you must ask yourself what about the music influences people to purchase it, and drop their hard earned cash on one of your creations. It's like pulling teeth initially. Obviously, writing material which is inspired and enjoyable is the first step, but even this might not be completely enough. Listeners need to love the music so much it's impossible to resist, and something they can't help but share with friends and family, hoping it will evoke a similar positive reaction.
Creating a deep, diverse selection of music is a questionable step in making some cash off your tunes. True music lovers like consistency. Building an impressive discography also allows potential fans to truly experience your sounds and ideas, and with enough of them, they are bound to discover something they can jam to. Once someone purchases a few songs, they'll become inclined to download more, becoming thirsty for another taste of your music. I can only speak for myself on this one but it does ring true.
While constructing your discography, it's also significant to remember that quality will always outweigh quantity. Just because there's an extra five tracks or so you've been dying to dust off and post online for sale doesn't quite mean they're ready for public consumption. Capturing accurate emotions, feelings, and inspiring people is what truly pushes fans to spend money, and you're more likely to capture new audiences with top notch material, rather than some B-side you don't even enjoy. Making sustainable, powerful music should be the top priority, and always before a marketing or distribution plan.
Stay focused on writing and producing top notch music, there's always a way to create some income through attracting people and generating digital sales. Stay away from rushing your products out the door, and ensure each and every release is absolutely of the best quality. Marketing and promotion is equally important, but all the fancy Flash animation and website hits in the world won't make poor music profitable.
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